Marketing Guide March 2025 - Flipbook - Page 5
contents
Social Media Guidelines
BRAND
GUIDELINES
05
Refer to: Mortgage Advertising and
Marketing Procedures.docx in Oscar.
05
Brand Guidelines
06 • Finding Your Brand Voice
07 • Team Name and Logo Guidelines
marketing
platforms
08
Marketing Platforms
09 • Introduction
10 • Total Expert
14 • FirstBank Mortgage Website
08
18 • Experience.com
19 • SocialCoach
20 • Graphics Library and Auto-Post
21 • CardTapp
22 • MBS Highway
23
Partner Relationships
24 • RESPA
23
25 • Co-Marketing Opportunities
26
Resources
27 • Helpful Websites
28 • Who to Call
resources
26
Buttons and links are clickable
wherever this icon is shown.
FirstBank
4
