Social Media Guide March 2025 - Flipbook - Page 11
Tiktok Video Strategy
Repurpose Your Content
One Video = Multiple Posts
Create one short video, then repurpose it across multiple platforms:
• TikTok
• Facebook Reel
• LinkedIn Video
• Instagram Reel
• YouTube Short
• Stories
Video Guidelines
• Vertical (9:16)
• 1080 × 1920 resolution
• 15–60 seconds recommended
• Include captions
• Use a strong hook in the first
three seconds
• Choose a clear cover image with
an easy-to-read title
Hashtag Tips
• Use 3–5 relevant hashtags.
• Include local keywords when appropriate.
• Examples: #MortgageTips #FirstTimeHomeBuyer #[YourCity]RealEstate
Pro-tip
Work smarter, not harder. One quality video can
provide content for multiple social platforms
while keeping your messaging consistent.
FirstBank
10